Publications

Book
Implementing Word of Mouth Marketing: Online Strategies to Identify Influencers, Craft Stories, and Draw Customers
Wiley
Articles
Time Shift: Measuring the Impact of AI on Work and Play
MediaVillage
November 18, 2024
Implementing Word of Mouth Marketing: Online Strategies to Identify Influencers, Craft Stories, and Draw Customers
Wiley
Time Shift: Measuring the Impact of AI on Work and Play
MediaVillage
November 18, 2024